When I started working on my own website, I had absolutely no idea how difficult it would be to make my website visible to the public. After putting up my site, it seemed like I couldn't get any page views, even though I tried everything to make the website easy to use and beautiful. It was really discouraging, and I started talking with friends and industry insiders to see what the problem was. They told me that I needed to hire an online marketing company to help, and so I sought their help right away. This blog is all about the importance of SEO and online marketing.
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Improving Your Visibility Online
3 Tips For Designing A New Website
Diana Owens
When it comes to designing a website for your new business, you need to make sure that the website is functional and sets the tone for your business. In order to do this, you need to make sure your website design includes a few important elements.
#1: Start With a Plan
Before you sit down and start the process of creating a website, you need to have a plan. Having a plan will help the website process flow more smoothly. Start by figuring out what important information you want on the homepage.
Then, think about what pages you want your website to have that will help visitors understand your business. You don't need to know how to build all these pages yourself, but having an outline of the content that you want on your website will help you effectively build your site.
#2: Make It Clear What Your Business Does
The homepage of your business is all about making it clear what your business does and what you offer. If most people can't figure out what your business does within seconds of landing on the homepage, they are going to leave and go somewhere else.
You can convey what your business does through the header on the homepage. Use a picture that conveys the purpose of your business, including your business name and a slogan that describes the work you do. Below the header, include additional information about what your business does.
#3: Start Out Social
Finally, you need to make sure you start out with social share buttons on your website from the beginning. People really enjoy being able to share content with social media or to at least be able to check out your social media content, so make sure you have social share and follow buttons.
A social share button allows someone to easily share content from your website on their own social media account. A social follow button allows a visitor to your website to follow your business's accounts on social media. There are free social share tools that will allow you to easily integrate this information into your website.
Starting out with social share and follow buttons will allow you to build your social media presences at the same time that you are launching and building your business. Social media can help your business expand its reach.
You do not have to design your website all on your own. You can hire a web design company to build your website, and they will be sure to take care of the above issues, as well as others, and deliver you a website that aligns with your values and portrays your business in the best possible manner.
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