When I started working on my own website, I had absolutely no idea how difficult it would be to make my website visible to the public. After putting up my site, it seemed like I couldn't get any page views, even though I tried everything to make the website easy to use and beautiful. It was really discouraging, and I started talking with friends and industry insiders to see what the problem was. They told me that I needed to hire an online marketing company to help, and so I sought their help right away. This blog is all about the importance of SEO and online marketing.
Diana Owens
Being both a mom and an entrepreneur is hard work. You have children that you need to tend to in order to ensure those children thrive. However, the same is true of your business. Your business needs to be tended to as well to keep it up and running. And quite often, it feels like there isn't enough time or energy in the day for both. As such, when you hear about social networks or online communities for entrepreneur moms, you may think that you don't have time for that. However, there are many benefits to networking with other moms who are also entrepreneurs. Here are a few of those benefits.
You Can Develop or Learn About Business Resources
One of the biggest benefits of social networking with other entrepreneurial moms is that you can develop or learn about business resources. There are many resources out there for mothers who own businesses. Some mothers may run a community newspaper and offer you discounted advertising if you are a local mother with a business. Or other mothers may offer some sort of useful services that you have never thought about using, but that would greatly improve your business. When you network, you can learn about these resources and develop these connections, which can help your business thrive.
You Can Cross Promote Your Business
When you network with other mothers who own businesses, you may find you can work hand-in-hand to help each others' businesses grow. For example, you may own a child's clothing store, but you don't carry accessories or bows. Another mother may run a business selling hair bows and child's accessories. You may allow her to place some of her product in your store in exchange for a cut of the profit and/or her promoting your business at her store. This type of cross promotion helps you zero in on your target market for a low price, which can really help your business boom.
You Can Learn You Aren't Alone
The last benefit to joining and participating in online or social communities for entrepreneur moms is that you can learn you are not alone. As both a mother and a business owner, you may feel isolated at times. You are so busy wearing the hat of a mother and the hat of a business owner that you don't have time to socialize on your own. However, taking the time to join one of these communities and engage in it can help you to realize that you are not alone and there are other women out there who are juggling the same responsibilities. Learning you are not alone and gaining friendships can be invaluable.
Being a mother and owning a business can be a lot to take on. But you should always ensure you make some time for yourself. During your down time, try to connect with other social network mom influencers. This can not only give you the adult socialization and friendships you need, but can also help you learn about business resources, cross promote your business, and teach you you aren't alone.